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Wheaties FUEL For Active Individuals Is Now Available In Stores

January 14, 2010: 10:35 PM EST
The newest incarnation of the 85-year-old “Breakfast of Champions" – Wheaties FUEL cereal – is available in stores, General Mills announced. Created with the help of top athletes like Peyton Manning, Kevin Garnett, and Albert Pujols, the cereal was designed to help fuel athletic performance for active individuals looking for a lot of carbs in their diet. Each serving includes 210 calories worth of whole grain, B-vitamins, fiber, calcium and vitamins A, C, D and E. “Immediate energy” is provided by 14 grams of sugar, the company says. The cinnamon honey crunch-flavored cereal does not replace the original Wheaties.
"Prepare to Win: Wheaties FUEL™, The New Breakfast of Champions®, Now Available in Stores ", Smart Brief, January 14, 2010, © SmartBrief, Inc.
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