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Seventh Generation, Universal Pictures Promote Dr. Seuss Movie, Environment

February 14, 2012: 06:29 AM EST
Environment-friendly household products manufacturer Seventh Generation announced an educational alliance with Universal Pictures to highlight the movie-screen debut of "Dr. Seuss' The Lorax." The partners hope the three-dimensional, computer-generated movie and its ecology-focused message will inspire children and their parents to support efforts to protect the environment.
"Seventh Generation Joins Dr. Seuss' The Lorax in Speaking for the Trees", Seventh Generation , February 14, 2012, © Seventh Generation, Inc.
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