PepsiCo Says Further Salt Reductions In Snacks Will Be Small And Far Between

A representative of PepsiCo in Europe has warned that further trimming of salt levels in its snacks will be very difficult without damaging flavor. Natalia Douek told a food and health conference that the company would still make small changes, but there won’t be any big drops in salt content for the foreseeable future. PepsiCo began to cut salt content in products in 2004, two years before EFSA’s salt reduction targets were introduced. The Walkers core crisps line was relaunched in 2006 with 25 percent less salt. Between 25 percent and 58 percent of the salt was removed from Quavers, Wotsits, Monster Munch and French Fries snacks in 2007. "The current technologies have taken us a long way,” Douek said, but new salt-reduction technologies are needed.