We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

OTA Blasts Time Magazine For “Misleading” Consumers On USDA Egg Quality Research

July 9, 2010: 12:19 AM EST
The Organic Trade Association criticized an article in Time magazine (“Organic Eggs: More Expensive, but No Healthier”) for misleading consumers by misinterpreting a USDA-sourced journal article reporting on the quality of chicken eggs derived from various sources. The article published in the journal Poultry Science “includes no reference to certified organic eggs and says nothing about nutritional value,” the OTA said in a letter to Time. The USDA researcher measured brown and white egg sizes, among other things, but made no statements about nutritional values, healthiness, etc. “The headline drawing broad health conclusions from a quality measure misinterprets what USDA scientists are saying and confuses consumers,” OTA said.
Barbara Haumann, "OTA: Egg research findings inaccurately peg organic in media reports", Press Release, OTA, July 09, 2010, © OTA
Domains
TrendSpotter
Vitality & Better Living
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Legal, Legislation, Regulation, Policy
Press Release
Research, Studies, Advice
Developed by Yuri Ingultsov Software Lab.