Obesity Problem Offers Continuing Opportunities For Weight Management Industry

September 1, 2010: 10:23 PM EST

Market researcher Packaged Facts says the global weight loss and diet management market is now worth $26 billion as people try various “solutions” to their obesity problem. But the problem is not going away, despite increasing pressure from the government, nutrition advocates and health-conscious consumers. Experts say consumers need to be educated on the importance of nutritious foods and a healthy lifestyle in controlling weight. But Americans love pills and supplements, and this provides an opportunity for the supplement and functional foods industries to provide safe and effective weight management products. One hot trend, for example, is foods and beverages that provide satiety, or hunger satisfaction. Another trend: the subtle shift toward formulating low-, no- or reduced-calorie/fat/carbohydrates/sugar foods with functional ingredients that help people lose weight.

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Obesity Problem Offers Continuing Opportunities For Weight Management Industry

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