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New Beech-Nut Toddler Foods Feature Disney’s Winnie The Pooh Characters

December 16, 2010: 09:02 AM EST

No. 2 ranked baby food producer Beech-Nut has joined with Disney Consumer Products to create a line of toddler – 12 months and older – foods whose packaging features Disney's Winnie the Pooh, Tigger and Piglet characters. The foods are made with natural ingredients, according to Beech-Nut, and contain no artificial colors, flavors or preservatives. The foods are also fortified with vitamins and minerals and contain fiber, whole grains, fruit, yogurt, vegetables and protein. The 20 new toddler products include steam-cooked microwaveable meals, whole grain and fruit snacks, and 100 percent juice beverages. Beech-Nut says the new steam-cooked microwaveable meals will be advertised in an upcoming TV commercial campaign and other promotional programming developed with Disney's entertainment divisions.

"Disney and Beech-Nut Announce New Toddler Food Line Featuring Winnie the Pooh Characters", PRNewswire, December 16, 2010, © PRNewswire
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