We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
ACCEPT Reject
Already have an account? Sign in.

 Remember Me | Forgot Your Password?
Home Manage Alerts Archive Archive About Us Register Now   Not a User? Join now

L'Oreal Launches iPhone App Promoting Line Of Foundations

February 13, 2012: 06:14 AM EST
L'Oreal launched the True Match application for iPhone smartphones to headline the company's mobile marketing campaign promoting its True Match line of foundations. The mobile app includes questions designed to help consumers choose their makeup shade and find the nearest stores selling the L'Oreal product.
Lauren Johnson, "L’Oreal drives in-store makeup sales via mobile app", Mobile Commerce Daily, February 13, 2012, © Napean LLC.
Domains
TrendSpotter
Innovation & New Business Models
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Innovation & New Ideas
Marketing & Advertising
Products & Brands
Trends
Home | Privacy Policy | Terms and Conditions | Contact Us Copyright © 2000-2023 Business360 Inc. All Rights Reserved
Developed by Yuri Ingultsov Software Lab.