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Increased Awareness Of Benefits Of The Healthy Little Blueberry Fuels Surge In Demand

March 8, 2010: 02:52 AM EST
The blueberry industry is enjoying a remarkable day in the sun as continued scientific reports of the superfruit’s health benefits fuel increasing consumer demand. Blueberries are packed with antioxidants and beneficial anthocyanins and phenolics that have been shown to relieve oxidative stress, especially in the brain. And they have another advantage – versatility, i.e., they can be eaten fresh and as an ingredient in dairy foods, baked goods, beverages, cereals and snacks. The total per capita consumption of highbush blueberries in 2008, both fresh and processed, was 26.6 ounces, up four ounces from 2007. If that trend held through 2009, the blueberry industry would have shipped as much as 45 million pounds more than the 220 million pounds shipped in 2008.
Joanna Cosgrove, "The Bountiful Blueberry ", Nutraceuticals World, March 08, 2010, © Rodman Publishing
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