We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Despite Recession And Search For Bargains, Shoppers Still Think Green When Shopping

June 3, 2010: 08:28 AM EST
Although many grocery shoppers in the U.K. turned away from “green” and organic foods during the recession – sales dipped 9.7 percent in 2009 – market research indicates that consumers still think green as they wander the supermarket aisles, and sales are beginning to perk up. Research by a British retailer found that the down economy did not really change people’s attitudes toward environmental issues. Half of 2,000 people interviewed said they would do more to protect the environment if it were easier to do so. Grocery analyst firm IGD found that people still believe the provenance of food is important and more and more people want locally produced food and fairtrade products. The key for companies is to work with consumers on finding ways to save money by buying green.
Elizabeth Rigby, "Consumers: Green issues are still a concern for food buyers", Financial Times, June 03, 2010, © The Financial Times Ltd.
Vitality & Better Living
United Kingdom
Companies, Organizations
Market News
Research, Studies, Advice
Developed by Yuri Ingultsov Software Lab.