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Danish Bakery Chains Prosper Despite Recession And Opposing Philosophies

November 16, 2010: 09:03 AM EST

Two Danish bakery chains – Lagkagehuset  (“The Cake House) and Emmerys – with distinctly opposite points of view about baking are flourishing  despite harsh economic conditions. Lagkagehuset, whose12 stores offer various traditional pastries and fresh-baked breads, is expected to show a $31 million profit this year, nearly double last year’s earnings. Emmerys, which is focused on organic baked goods, has 23 outlets, each offering breads and desserts and imported gourmet organic products, including wines and coffees. Both companies charge a lot for their loaves, about $6. A British chef says the rise of the two bakery chains is “an amazing plus for the people of Copenhagen,” because they have given Danes “a new-found interest for one of the most fundamental elements of daily life.”

Natalia Rachlin, "Danish Bakery Chains Turn Carbohydrates to Gold", New York Times, November 16, 2010, © The New York Times Company
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