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Curb Launches Natural Grass As Indoor Advertising Medium

November 10, 2010: 01:44 AM EST

In a sign of the growing eco-awareness in advertising, U.K.-based natural advertising media vendor Curb has launched its DesignGrass, a natural grass that can be used as an indoor advertising medium. The grass is flexible and can be formed into various shapes, patterns, brands, or words. Good for creating indoor green spaces, users can install DesignGrass on surfaces including walls and ceilings. Another product, the FlexiGrass offers functionality as a soilless living carpet for both indoor and outdoor environments. Requiring minimal, FlexiGrass can be molded, shaped, and colored based on users’ requirements.

"Living Grass as a Low-impact, Indoor Advertising Medium", Springwise, November 10, 2010, © Springwise
Innovation & New Business Models
United Kingdom
Companies, Organizations
Marketing & Advertising
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