We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

CPG Companies Withdrawing Their Advertising Money From News of the World Following Phone-Hacking Revelations

July 6, 2011: 11:27 PM EST
UK consumer packaged goods companies including Procter & Gamble, Tesco, Asda, and Coca-Cola GB, as well as telecom companies Orange and Vodafone plan to withdraw their advertising from the News of the World following revelations of phone hacking by the tabloid. Other companies, such as mobile service providers 3, T-Mobile, and O2, are reviewing their advertising deals with the tabloid as public outcry grows over the phone-hacking revelations. Advertisers' withdrawals are having a negative impact on News of the World's annual advertising revenue, estimated at £38 million.
Mark Sweney, "Procter & Gamble, Asda and Tesco consider pulling News of the World ads", Guardian, July 06, 2011, © Guardian News and Media Limited
Fear & Security
United Kingdom
Companies, Organizations
Market News
Marketing & Advertising
Developed by Yuri Ingultsov Software Lab.