We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Classic Men’s Scents Of The ‘50s, ‘60s Continue To Have A Market Impact

October 19, 2011: 02:43 AM EST
The classic men’s fragrances of the 1950s and 1960s not only continue to have an impact on the development of today’s fragrances, they are selling fairly well themselves, though admittedly are only a “fraction of the overall market,” according to The New York Times. Brands such as Eau Sauvage and Pour Monsieur are “like benchmarks” for developers of modern men’s fragrances, says perfume expert Grant Osborne. Chanel Pour Monsieur (1955), Christian Dior’s Eau Sauvage (1966), and Guerlain Vetiver (1961) still generate modern versions such as Grey Vetiver by Tom Ford. Classic 1960s scents redolent of  musk, oak moss, sandalwood and leather, may “seem leaden” to younger noses. But sweet, unisex aquatics of recent years are nevertheless losing some market share to fragrances with the scent of woods and spices.
Michael Walker, "That Man Smells Familiar", The New York Times, October 19, 2011, © The New York Times Company
Domains
TrendSpotter
Independence & New Living
Individualism & Self-Expression
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Consumers
Market News
Marketing & Advertising
Products & Brands
Trends
Developed by Yuri Ingultsov Software Lab.